5 Lessons from Jensen Huang on Automation

Jensen Huang built NVIDIA into an AI powerhouse by thinking differently. Here are the five lessons I’ve applied to my automation business — and why most entrepreneurs miss #3 completely.

1. Love zero-billion dollar markets

Most people chase existing opportunities. Jensen builds what doesn’t exist yet.

I stopped competing in crowded automation niches and started creating workflows nobody thought possible.

2. Retreat is strategy

Jensen left the phone market to dominate AI.

Smart founders abandon losing battles.

I stopped trying to automate everything and focused only on high-impact workflows.

3. Pain creates breakthroughs

Jensen once said: “I wish upon you ample doses of pain and suffering.”

Most avoid hard projects.

I’ve learned to embrace the toughest automation challenges — because that’s where breakthroughs happen.

4. Strategy is action

Jensen reads 100+ employee updates daily. He tracks what people actually do.

I don’t measure plans — I measure implementation. Results matter more than roadmaps.

5. Push through the struggle

“I’d rather torture you into greatness because I believe in you.”

Most people quit on difficult workflows.

I persist until the breakthrough happens — because greatness usually comes suddenly.

Jensen’s ultimate insight: “Deciding what to give up on is at the core of success.”

This image was edited by Nano Banana 🍌

Which of these lessons changes how you approach automation?

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